So you’ve decided you need a copywriter. Good move. I like you. Naturally, you turn to one of the many Facebook groups you’ve joined and posted a callout. Looking for…
Do you hate blogging? Plenty of people would rather fold a king-size fitted sheet than write their blog. Not me. I love blogging. Today, I’m here to persuade you of…
Want to write in a conversational tone? Good news: it’s easy. If you can talk, you can write. I’m a big fan of conversational content. It’s easy, readable and relatable. …
Does your audience hang out on Instagram? Then, fo’sure you want them to know about your latest blog post. It’s important to promote your blog on Instagram to get those…
OK, Google… Alexa, tell me… Hey Siri… Do you want to optimise your blog for voice search? Legend. Really, you are so smart. Treat yourself with a muffin. Because voice…
Are you writing a business blog and struggling for blog topic ideas? Looking at your blog and seeing the last article published five months ago? (more…)
Have you thought about the tone of voice of your brand? Are you serious and professional, or casual and playful? Whatever you choose, it’s important that your tone of voice…
I’ve spent $770 on Facebook and counting… That damn algorithm has got me good. Everytime I scroll I’m captivated by fabulous one-time-only offers. These mind readers know I’m upping my…