Melbourne Copywriter Service

Wildnee

Say hello to the next superfood. Teff.

Client overview

This tiny grain packs a punch. Gluten free and full of nutrients. Mimi Taye grew up loving teff so decided to bring the product to Australia with the launch of Wildnee. The range of organic teff flour is nothing but 100% organic brown and white teff, stone milled into a fine flour and ready for baking. Wildnee teff has a five star health rating, is GMO free, pesticide free and vegan. Plus, may I add? Yum. 

Project overview

Mimi is a delightful client and our briefing and progress discussions occasionally strayed into chats about Australian culture, mum stuff and reality television.  Through Mimi I learned everything I could about teff and I crafted content that is SEO optimised for her key phrases, supports the stunning design and clearly and articulately describes the many benefits of teff. 

Project details

Contemporary Hotels
Milligram
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