Friendly and readable, SEO optimised content for Jenny Craig
Jenny Craig helps Aussies to lose weight in a safe, supportive environment. The difference with Jenny Craig is your personal consultant, meeting with you one-on-one with weekly sessions to tailor your weekly menu, share practical advice and provide motivation to lose weight for good. .
As a busy mum trying to stay fit and healthy myself, writing for this audience comes naturally. Each article (or listicle) is packed with useful advice on various common weight loss challenges or lifestyle issues. By writing in a friendly, conversational tone, I’m reflecting the Jenny Craig’s helpful, friendly and supportive approach to weight loss. Plus, it gives a SEO boost to Jenny Craig, because each piece is optimised for selected keywords.
- Date: 2019
- Client: Jenny Craig
- Category: blog copywriting
- Link: https://www.jennycraig.com.au/blog/author/kate-merryweather/