Julie Cliff from Space and Time called on me to help write the website for her new professional organising business. Read more →
I would never have picked it.
The project started so well. Janet* called me after she found me on Google. We had a great chat about her website copywriting project. It seemed like a fun job. I prepared a proposal. I reckoned I had a good chance of winning the job. Because we just clicked on the phone, and had a jolly chat. Read more →
Yes, you read that headline right. I do get up and start my day at 5am.
And I love it.
It all began like this…. (cue harp music, screen goes blurry to show a flashback…) Read more →
Here’s a scenario:
You hire a copywriter because you need professional writing. You’re either no good at writing or too busy to get your website, blog or content written.
What’s the first thing the new copywriter asks you to do?
Write a copywriting brief!
Mental. Read more →
Tips for proofreading when you don’t have a proofreader
by Kate Merryweather, Melbourne website copywriter
Back in the early 2000s my boss Chris (hey Chris!) was always ticking me off for spelling mistakes and literals in my draft press releases.
Whenever I was proofreading my own drafts, I skimmed over them, not checking them properly. I knew Chris would fix the mistakes before the client got to see it… so I missed a lot of errors. Sorry about that, Chris. Read more →